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Title Principles of marketing
Edition 15th ed
Call Number 658.8 KOT / 2016
ISBN/ISSN 978-93-325-5847-2
Author(s) Kotler, Philip. - Personal Name
Armstrong, Gary - Personal Name
Subject(s) Marketing Management
Classification 658.8
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Language English
Publisher Pearson
Publishing Year 2016
Publishing Place Noida, Uttar Pradesh
Collation xxiii, 732p
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