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Title Marketing
Edition 7th ed.
Call Number 658.8 EVA
ISBN/ISSN 0-13-261355-7
Author(s) Evans, Joel R - Personal Name
Berman, Barry - Personal Name
Subject(s) Marketing
Classification 658.8
Series Title
GMD Text
Language English
Publisher Prentice-Hall
Publishing Year 1997
Publishing Place New Jersey
Collation xxxii, 679p.
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