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Title Marketing
Edition 5th ed.
Call Number 658.802 PRI/1987
ISBN/ISSN
Author(s) Pride, William M. - Personal Name
Ferrell, O. C. - Personal Name
Subject(s) Marketing
Classification 658.802
Series Title
GMD Text
Language English
Publisher Houghton Mifflin Company
Publishing Year 1987
Publishing Place Boston
Collation xxx,766p
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