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Author : "Aaker, David A."

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Author(s) : Myers, John G. - Aaker, David A. - Batra, Rajeev -

Edition : 5th ed.

Call Number : 659.1 BAT/1996

Author(s) : Aaker, David A. - Day, George S. - Kumar, V. -

Edition : 7th ed.

Call Number : 658.83 AAK/2003

Author(s) : Aaker, David A. - Day, George S. -

Edition :

Call Number : 381.3 AAK/1974

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