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Title Fundamentals of advertising research
Edition
Call Number 659.1072 FLE
ISBN/ISSN 0-88244-178-7
Author(s) Fletcher, Alan D. - Personal Name
Bowers, Thomas A. - Personal Name
Subject(s) Advertising research
Classification 659.1072
Series Title
GMD Text
Language English
Publisher Grid Publishing
Publishing Year 1979
Publishing Place Columbus
Collation 340p.
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