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Title Marketing technical ideas and products successfully
Edition
Call Number 658.8 MAR
ISBN/ISSN 0-87942-185-1
Author(s) Moore, Lois K. - Personal Name
Plung, Daniel L. - Personal Name
Subject(s) Industrial marketing - addresses, essays, lectures
Classification 658.8
Series Title
GMD Text
Language English
Publisher IEEE Press
Publishing Year 1985
Publishing Place New York
Collation x, 390p.
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