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Title | Advertising management |
Edition | |
Call Number | 659.1 AAK |
ISBN/ISSN | 0-13-015974-3 |
Author(s) | Aaker, David A. - Personal Name Myers, John G. - Personal Name |
Subject(s) | Advertising marketing management |
Classification | 659.1 |
Series Title | GMD | Text |
Language | English |
Publisher | Prentice-Hall |
Publishing Year | 1975 |
Publishing Place | Englewood Cliffs |
Collation | xvi, 612p. |
Abstract/Notes | |
Specific Detail Info | |
Image | |
File Attachment | LOADING LIST... |
Availability | LOADING LIST... |
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