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Title Marketing research
Edition 2nd ed.
Call Number 658.83 AAK
ISBN/ISSN 0-471-09740-3
Author(s) Aaker, David A. - Personal Name
Day, George S. - Personal Name
Subject(s) Marketing research.
Classification 658.83
Series Title
GMD Text
Language English
Publisher John Wiley And Sons Inc.
Publishing Year 1983
Publishing Place New York
Collation xvii, 731p.
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