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Title Principles of marketing
Edition 15th.
Call Number 658.8 KOT/2016
ISBN/ISSN 978-93-325-5847-2
Author(s) Kotler, Philip - Personal Name
Armstrong, Gary - Personal Name
Subject(s) Marketing Management
Classification 658.8
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GMD Text
Language English
Publisher Pearson
Publishing Year 2016
Publishing Place South Asia
Collation xxiii, 732p.
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