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Title Promotion: advertising, publicity, personal selling and sales promotion
Edition
Call Number 658.8 STA
ISBN/ISSN
Author(s) Stanley, Richard E. - Personal Name
Subject(s) Advertising
Sales Promotion
Classification 658.8
Series Title
GMD Text
Language English
Publisher Prentice-Hall
Publishing Year 1977
Publishing Place Neww Jersey
Collation xxii, 394p
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