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Title Advertising : principles and practice
Edition
Call Number 659.1 WEL
ISBN/ISSN
Author(s) Wells, William. - Personal Name
Burnett, John. - Personal Name
Moriarty, Sandra. - Personal Name
Subject(s) Advertising
Classification 659.1
Series Title
GMD Text
Language English
Publisher Prentice-Hall
Publishing Year 1989
Publishing Place Englewood Cliffs
Collation xxiv, 614p
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