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Title Applications of the sciences in marketing management
Edition
Call Number 658.83 APP
ISBN/ISSN
Author(s) Bass, Frank M. - Personal Name
King, Charles W. - Personal Name
Pessemier, Edgar A. ed - Personal Name
Subject(s) Marketing Research
Classification 658.83
Series Title
GMD Text
Language English
Publisher John Wiley
Publishing Year 1968
Publishing Place New York
Collation xiv,456p
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