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Title Marketing research and analysis
Edition 3rd ed.
Call Number 658.83 LEH
ISBN/ISSN
Author(s) Lehmann, Donald R. - Personal Name
Subject(s) Marketing - Research
Classification 658.83
Series Title
GMD Text
Language English
Publisher Richard D. Irwin
Publishing Year 1989
Publishing Place Homewood
Collation xvi, 879p
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