Introduction to marketing models with lotus 1-2-3

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Title	Introduction to marketing models with lotus 1-2-3
Edition
Call Number	658.80028 SMI
ISBN/ISSN
Author(s)	Smith, Scott M. - Personal Name Swinyard, William R. - Personal Name
Subject(s)	Marketing-Decision Making-Mathematical Models Lotus1-2-3- (computer Program)
Classification	658.80028
Series Title
GMD	Text
Language	English
Publisher	Richard D. Irwin
Publishing Year	1988
Publishing Place	Homewood
Collation	xv, 234p
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