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Title Consumer behavior
Edition
Call Number 658.83 HOL
ISBN/ISSN
Author(s) Holloway, Robert J. - Personal Name
Mittelstaedt, Robert A. - Personal Name
Venkatesan, M. - Personal Name
Subject(s) Consumer - Addresses, Essays, Lectures
Motivation Research (marketing) - Addresses, Essay
Classification 658.83
Series Title
GMD Text
Language English
Publisher Houghton Mifflin
Publishing Year 1971
Publishing Place Boston
Collation viii, 458p
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