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Title Fundamentals of marketing
Edition 9th ed.
Call Number 658.8 STA
ISBN/ISSN
Author(s) Stanton, William J. - Personal Name
Etzel, Michael J - Personal Name
Walker, Bruce J - Personal Name
Subject(s) Marketing
Classification 658.8
Series Title
GMD Text
Language English
Publisher McGraw-Hill
Publishing Year 1991
Publishing Place New York
Collation xxxiii, 668p
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