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Title Understanding marketing
Edition
Call Number 658.8 PRI
ISBN/ISSN
Author(s) Pride, William M - Personal Name
Ferrell, O. C - Personal Name
Subject(s) Marketing
Marketing-Decision Making
Classification 658.8
Series Title
GMD Text
Language English
Publisher Houghton Mifflin
Publishing Year 1977
Publishing Place Boston
Collation 240p
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