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Title Marketing
Edition
Call Number 658.8 BEA
ISBN/ISSN 0-256-11319-x
Author(s) Bearden, William O. - Personal Name
Ingram, Thomas N. - Personal Name
LaForge, Raymond W. - Personal Name
Subject(s) Marketing - United States
Classification 658.8
Series Title
GMD Text
Language English
Publisher Irwin
Publishing Year 1995
Publishing Place Chicago
Collation xIviii, 631p.
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