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Title Marketing research
Edition 5th ed.
Call Number 658.83 KIN
ISBN/ISSN 0-07-114418-8
Author(s) Kinnear, Thomas C. - Personal Name
Talor, james R - Personal Name
Subject(s) Marketing Research
Marketing - Management
Classification 658.83
Series Title
GMD Text
Language English
Publisher McGraw-Hill
Publishing Year 1996
Publishing Place New York
Collation xxii, 88p.
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