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Title Marketing
Edition 11th ed.
Call Number 380.1 ETZ/1999
ISBN/ISSN 0-07-236150-6
Author(s) Stanton, William J. - Personal Name
Walker, Bruce J. - Personal Name
Etzel, Michael J. - Personal Name
Subject(s) Marketing
Classification 380.1
Series Title
GMD Text
Language English
Publisher McGraw-Hill
Publishing Year 1999
Publishing Place Boston
Collation 104p
Abstract/Notes
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