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Title Mass affluence
Edition
Call Number 658.8 NUN
ISBN/ISSN 1-59139-196-2
Author(s) Johnson, Brian - Personal Name
Nunes, Paul - Personal Name
Subject(s) Marketing-United States
Affluent consumers-United States
Consumers-United State
Classification 658.8
Series Title
GMD Text
Language English
Publisher Harvard Business School Press
Publishing Year 2004
Publishing Place Boston
Collation xvii, 269p.
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