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Title Global marketing
Edition
Call Number 658.848 CZI
ISBN/ISSN 0-03-010649-4
Author(s) Czinkota, Michael R. - Personal Name
Ronkainen, Likka A. - Personal Name
Subject(s) Export Marketing
Classification 658.848
Series Title
GMD Text
Language English
Publisher The Dryden Press
Publishing Year 1996
Publishing Place Orlando
Collation xxv, 648p
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