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Title Marketing research
Edition 3rd ed.
Call Number 658.83 KIN/1987
ISBN/ISSN 0-07-034748-4
Author(s) Kinnear, Thomas C. - Personal Name
Taylor, James R. - Personal Name
Subject(s) Marketing Management
Marketing Research
Classification 658.83
Series Title
GMD Text
Language English
Publisher McGraw-Hill
Publishing Year 1987
Publishing Place New York
Collation xviii, 718p
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