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Title Contemporary marketing
Edition 12th ed.
Call Number 658.8 BRO/2006
ISBN/ISSN 0-324-23673-5
Author(s) Boone, Louis E. - Personal Name
Kurtz, David L. - Personal Name
Subject(s) Marketing
Classification 658.8
Series Title
GMD Text
Language English
Publisher Thomson/South-Western
Publishing Year 2006
Publishing Place Australia
Collation lvi, 656p
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