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Title Consumer behavior
Edition 11th ed
Call Number 658.8342 HAW/2010
ISBN/ISSN 978-0-07-068216-0
Author(s) Hawkins, D.I. - Personal Name
Mothersbaugh, D.L. - Personal Name
Mookerjee, Amit - Personal Name
Subject(s) Market Surveys - United States
Consumer Behaviro - United States
Classification 658.8342
Series Title
GMD Text
Language English
Publisher Tata McGraw Hill
Publishing Year 2010
Publishing Place New Delhi
Collation xxix, 866p
Abstract/Notes A CD is available along with the book
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