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Title Marketing
Edition 6th ed.
Call Number 658.8 RIX/2007
ISBN/ISSN 978-0-07-471751-6
Author(s) Rix, Peter - Personal Name
Subject(s) Marketing-Textbooks
Classification 658.8
Series Title
GMD Text
Language English
Publisher McGraw Hill
Publishing Year 2007
Publishing Place Boston
Collation xxvii, 587p
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