Kellogg on advertising and media

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Title	Kellogg on advertising and media
Edition
Call Number	659.111 KEL
ISBN/ISSN	978-0-470-11986-0
Author(s)	Calder, Bobby J. - Personal Name
Subject(s)	Advertising Advertising media planning
Classification	659.111
Series Title
GMD	Text
Language	English
Publisher	John Wiley And Sons Inc.
Publishing Year	2008
Publishing Place	New Jersey
Collation	xi, 292p
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