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Subject : "Advertising"
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Advertisement writing
Author(s) : Jefkins, Frank -
Edition :
Call Number : 659.1 JEF
Advertising procedure
Author(s) : Kleppner, Otto -
Edition : 6th
Call Number : 659.1 KLE
Advertising
Author(s) : Longman, Kenneth A. -
Edition :
Call Number : 659.1 LON
Fundamentals of advertising research
Author(s) : Fletcher, Alan D. - Bowers, Thomas A. -
Edition :
Call Number : 659.1072 FLE
Advertising
Author(s) : Dirksen, Charles J. - Kroeger, Arthur. - Nicosia, Franco M. -
Edition : 6th ed.
Call Number : 659.1 DIR
Advertising practice
Author(s) : Coe, Barbara Davis -
Edition :
Call Number : 659.1 COE
Businessman's guide to advertising and sales promotion
Author(s) : Lewis, Herschell Gordon -
Edition :
Call Number : 659.1 LEW
Promotion management and marketing communication
Author(s) : Shimp, Terence A. -
Edition : 3rd ed.
Call Number : 658.82 SHI/1993
Promotional strategy
Author(s) : Engel, James F. - Marshaw, Martin R. - Kinnear, Thomas C. -
Edition : 4th ed.
Call Number : 658.82 ENG/1979
Promotional strategy
Author(s) : Engel, James F. - Warshaw, Martin R. - Kinneir, Thomas C. -
Edition : 8th ed.
Call Number : 658.82 ENG

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