SUMMON Search
SEARCH ALL HEC DIGITAL LIBRARY RESOURCES

Quick Search :

Web Online Public Access Catalog - Use the search options to find documents quickly
Found 6 from your keywords:
Subject : "Relationship Marketing"
Query took 2.43252 second(s) to complete
Services marketing
Author(s) : Lovelock, Christopher - Wirtz, Jochen - Chatterjee, Jayanta -
Edition : 8th ed.
Call Number : 658.8 WIR
Record Detail
The Service-dominant logic of marketing
Author(s) : Lusch, Robert F. - Vargo, Stephen L. -
Edition :
Call Number : 658.812 SER
Record Detail
Handbook of relationship marketing
Author(s) : Sheth, Jagdish N. - Parvatiyar, Atul -
Edition :
Call Number : 658.81 HAN/2000
Record Detail
CRM in financial services
Author(s) : Foss, Bryan - Stone, Merlin -
Edition :
Call Number : 658.812 FOS
Record Detail
The handbook of key customer relationship management
Author(s) : Burnett, Ken -
Edition :
Call Number : 658.812 BUR
Record Detail
Total relationship marketing rethinking
Author(s) : Gummesson, Evert -
Edition :
Call Number : 658.812 GUM
Record Detail




Select Language

Advanced Search

Title :
Author(s) :
  • SEARCHING...

Subject(s) :
  • SEARCHING...

Call # :
ISBN/ISSN :
GMD : Collection Type : Location :

Developed By

Computer Centre, Q.A.U